Data Platform · 2023

Orbit

Dashboards that answer a question instead of displaying every number at once.

RoleProduct Designer
Year2023
DisciplineData Platform
Focus
Data VizDesign SystemWeb

The problem

Customers built dashboards with 40+ tiles, then never looked at them. Density had become a proxy for value.

The approach

Every chart type got a written rule about when it is the right answer. The default new dashboard starts with one question and one chart, and resists growth.

What happened

Median tiles per dashboard fell from 23 to 7. Weekly dashboard opens went up 60% — fewer charts, looked at far more often.

Next: Fable

Got something worth
building properly?

Taking on two projects for the coming quarter. Brand, product, or the messy bit in between.

Start a conversation